Built and executed scalable marketing systems supporting 20+ independent film releases across theatrical, VOD, and streaming launches.

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Problem

• Limited budgets and short promotional windows per release
• Low audience awareness for independent film titles
• Campaign workflows lacked consistency across releases

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Strategy

• Built repeatable campaign frameworks across organic, paid, and creator partnerships
• Prioritized short-form, platform-native content to drive discovery
• Centralized campaign workflows to improve speed and performance across releases

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Results

• 546K+ campaign reach across releases
• +3,150% engagement growth across campaigns
• 245K+ trailer views and 23,900+ link clicks generated