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BEHIND THE FEED

Honest insights, smart strategy, and real talk about what it takes to show up online, without selling out.

CASE STUDIES

For a peek into work from the past:

HOW ENTERTAINMENT MARKETING ACTUALLY WORKS

Inside 20+ Film Campaigns

Jan 27, 2026 | By Devin Paxton

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Jan 28, 2026 | By Devin Paxton

Love Reconsidered
AN INDIE FILM MARKETING CASE STUDY

Jan 29, 2026 | By Devin Paxton

After Everything
FILM MARKETING CASE STUDY

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Jan 30, 2026 | By Devin Paxton

This Changes Everything
DOCUMENTARY MARKETING CASE STUDY

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Jan 31, 2026 | By Devin Paxton

Permission
FILM RELAUNCH MARKETING CASE STUDY

Feb 1, 2026 | By Devin Paxton

Always at the Carlyle
DOC RELAUNCH MARKETING CASE STUDY

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Feb 2, 2026 | By Devin Paxton

You Have No Idea
DOCUMENTARY MARKETING CASE STUDY

MARKETING SYSTEMS

Work smarter, not harder. Explore workflows, tools, and automations to streamline your marketing and save your sanity:

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July 23, 2025 | By Devin Paxton

WHAT TO ACTUALLY PUT IN YOUR 
Marketing Portfolio

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June 19, 2025 | By Devin Paxton

THE THREE STAGES OF MARKETING

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May 19, 2025 | By Devin Paxton

BUILD A MARKETING STRATEGY IN ONE
DAY WITHOUT THE GUESSWORK

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Dec 31, 2025 | By Devin Paxton

WHAT TO ACTUALLY PUT IN YOUR 
Marketing Portfolio

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Oct 17, 2025 | By Devin Paxton

90-DAY GROWTH PLAN

CAMPAIGN PLANNING

Step-by-step guides, templates, and tips to help you plan social campaigns that drive results and align with your brand’s mission:

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May 19, 2025 | By Devin Paxton

HOW TO BUILD SOCIAL MEDIA STRATEGY
THAT ACTUALLY WORKS

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May 19, 2025 | By Devin Paxton

HOW TO INCREASE
Engagement by 100%

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May 19, 2025 | By Devin Paxton

WHY EVERY BRAND NEEDS A 
Marketing Strategy Audit

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May 19, 2025 | By Devin Paxton

WHY EVERY BRAND NEEDS A 
Real Marketing Plan

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Jan 11, 2026 | By Devin Paxton

5 things to remember
WHEN ORGANIZING EVENTS

PLATFORM & CHANNEL STRATEGY

Actionable advice to help you build, refine, and scale your strategy:

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Dec 10, 2025 | By Devin Paxton

 Stop Hitting Boost

June 19, 2025 | By Devin Paxton

How to use Semrush

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Nov 23, 2025 | By Devin Paxton

What is a Chat Funnel?

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Nov 21, 2025 | By Devin Paxton

HOW TO PULL
Marketing Reports Fast

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Nove 28, 2025 | By Devin Paxton

CLICKS, CONVERSION AND IMPRESSIONS

CONTENT & CREATIVE

Standing out in the crowd:

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May 19, 2025 | By Devin Paxton

CRAFTING AN AMAZING
Customer Experience

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May 19, 2025 | By Devin Paxton

HOW TO CREATE A BRAND KIT IN
Canva

BEHIND THE WORK

A behind-the-scenes look at my personal insights, client stories, and the lessons I’ve learned along the way:

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Jan 3, 2026 | By Devin Paxton

What 2025 taught us

Dec 2, 2025 | By Devin Paxton

WHAT'S THE #1 SKILL 
Every Marketer Should Master

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